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PR
Melanie Evans

How PR Deals with a Crisis Management Situation

Source: Agility PR Solutions An effective public relations strategy can make or break your company during a crisis. You are likely vulnerable to unexpected threats, which could adversely affect your reputation, revenue, customer acquisition, loyalty,

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PR
Melanie Evans

What Is A Digital PR Agency and How Does PR Work

Source: Channel V Media Effective PR in today’s media-saturated culture cannot be underestimated. With social media becoming increasingly influential nowadays, image and opinion are essential. In the media race, the winner will win the most

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Reputation management
Simeon Lakuc

In the Age of Cancel Culture, How Relevant is Reputation Management for Brands

‘Cancel culture’ – a practice that was birthed from the #metoo movement- has been the general public’s digital weapon against what they deem unfit to exist on an elevated platform. It’s not just celebrities whose reputations have been tarnished; businesses and brands have fallen prey to this preditor. So how do these businesses keep their shields up and protect their reputations? And in the event of a slip-up, how do brands recover?

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PR
Yasmine Jarkass

Our Top Favourite Digital PR Strategies

Learn About digital pr In other words, Digital PR is simply short for “Digital Public Relations” it is an online marketing strategy for all quality backlinks to be produced to provide further exposure to the

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