Reputation Management for Roofing Companies - Pearl Lemon PR

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Because they don’t have the time, knowledge, or resources, many business owners make the mistake of ignoring reputation management for roofing companies. 

On the other hand, some roofing agencies are not entirely sure that hiring a roofing reputation management agency is essential for doing well in business.

But let us tell you this,  roofer reputation management is an important part of your digital marketing strategy. 

No matter how much you spend on search engine optimisation (SEO) services, all of your digital marketing efforts will be for nothing if you don’t have an excellent online reputation.

Don’t let bad online reputation management strategies slow down your growth. Instead, hire Pearl Lemon PR.

Let us help you get more reviews online and improve your reputation.

Call us now to start improving your roofing company’s reputation.

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You Need Reputation Management for Roofing Companies

Let’s face it. It can be challenging for your roofing business to bring in new clients. It’s because having a new roof or performing maintenance on your roof doesn’t need to be done monthly.

But when potential clients look for roofing companies, you must ensure that you’re one of their options.

To build your credibility in the roofing market, you must have an excellent online reputation. When people trust you, you can expect more calls from those needing your roofing services or products.

Think of your online reputation as similar to word-of-mouth referrals. But even though personal recommendations are still good, homeowners trust online reviews before spending money on a roofing project. 

In marketing for roofs, this is where online reputation management comes in.

Here are a few specific reasons why you need to manage your reputation:

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Build Credibility and Trust

Reputation is crucial for a roofing company to stay in business. Getting the trust of property owners and managers will help you do well. 

Your clients talk to their family and friends about your roofing business. 

When people have their problems– say a roofing problem, they will definitely tell people with the same concern in their network what they did to solve it. 

If a business has a good reputation, customers will trust it more than its competitors, even if they offer the same services for less money.

When potential customers or clients question your business’s credibility, it’s the beginning of the end. So, if you’re a new roofer, you should definitely pay attention to this vital part of digital marketing. 

If people don’t trust you, it will be hard for you to keep up with the competition. So, keeping an eye on your roofing company’s online reputation is important.

Reputation Management For Roofing Companies
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Improve Company Image

A good public image for your roofing business is a great way to market it. If you do nice things for your clients regularly, you can expect them always to remember your business. 

This way, you won’t have to spend time persuading them to hire your roofing services.

Customers will keep returning to your roofing business with an excellent online reputation.

Improve Search Engine Rankings

If your roofing website has a lot of good customer reviews, more people will visit it

Also, the more people talk about your brand, the higher your site will rank for business-related keywords.

For instance, if more people click and search for your business name online– Google will deem you as someone relevant and reliable for the industry.

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Cost-Efficient Advertising

You can spend your marketing money in different ways to get the word out about your roofing business. But managing your online reputation will help your roofing business grow without costing you a lot.

Getting genuine reviews won’t cost you a dime, but it will significantly boost your sales and ratings

You must hire a reputable online roofing company reputation management agency to take care of your online reputation.

Skyrocket Your Roofing Sales

What is the most important thing you need to do to run your roofing business? Of course, it’s sales

Your business will make money through client purchases of roofs, appropriate equipment, and other roofing accessories. You could also gain sales from clients paying for your service.

You’ll get more clients and increase your conversion rates when you have a good plan for managing your online reputation

Manage the reputation of your roofing company to boost sales greatly, and remember, more sales = more profit!

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A successful roofing crew is built around professionals with a lot of experience. More than 90% of businesses now use social media to find new employees

Employees care more than ever about the reputation of your roofing company. If your reputation isn’t that good, it can hurt the quality of the people you hire.

This is because, by nature, you wouldn’t want to work for a company with a bad reputation, right? 

Bring In Possible Investors

Aside from your sales money, your business needs money from banks or investors, especially if you are just starting out. 

You can only get these kinds of investors if the business makes money and has credibility and authority. 

Before putting money into your roofing business, the investors will do a thorough background check on it. So you need to make sure that everything they see online or offline about your business is in a positive light.

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Why Pearl Lemon PR?

79% of potential customers believe online reviews and comments on social media as much as they make personal recommendations. 

So, even a single-star jump can bring in new customers and help your business make more money. What your potential client and customers say about you online will significantly affect how much money you make. 

Before hiring a roofing company, your potential customer will check online reviews first, and this trend will likely continue.

Our experienced team can help you use reviews to keep your reputation in good shape and bring new business. We can take care of things like monitoring reviews and managing your reputation so you can spend more time growing your roofing business. 

A lot of property owners are searching online for roofing companies like yours. Use this chance to show off how active your online presence is and get more customers. 

Let us help you set up your online and Google business profile and manage your online reputation to reach your full online potential.

If you’re a roofer and need help managing your reputation, get in touch with us today to set up a reputation management strategy for your roofing company!

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We Can Cover Your Reputation Management Needs

With Pearl Lemon PRs reputation management service, we can help you gain better insights from potential clients. You’ll be swimming with good business reviews and more leads in no time.

Aside from that, we can also assist you with your other needs– like digital marketing, because we are part of a bigger company named Pearl Lemon. Our parent company gives us knowledge not only on public relations but also on website design, content marketing, and even local SEO.

We have what it takes to help you. So what are you waiting for?

Build your rep with us and call us NOW.


Whether you like it or not, what you do online impacts your roofing target audience. Some business owners can lose a lot of money if they have a bad reputation because they lose a lot of social media followers

Whether your online reputation is good or bad right now, you can make it better by putting specific plans in place.

A professional who manages your online reputation will ensure that your roofing brand looks good on social media sites like Facebook, Twitter, and Instagram. 

They will help you take care of your reputation on social media, your website, and online search engines like Google and Yelp. 

People tend to gravitate toward platforms that get good reviews, so if you have an excellent online reputation, you’ll get more followers and a bigger market for your services.

Our company is known as a way for roofers and business owners to manage their online reputations

We work on improving your search engine results as one way to help you keep an excellent online reputation for your roofing brand. We do this by controlling what people see when they search for your roofing brand from outside your company. If a search result is good, it could lead to more followers and possible customers or clients.

Improving and keeping an eye on your online reviews is another way to keep your roofer’s online reputation in good shape. Our team of experts will work with your online platforms and social media marketing to improve your ratings and reviews. This will give people a positive lasting impression of your roofing business and brand.

When a negative review comes out about a business, the owner needs to do damage control as soon as possible. A good reputation management team could help you fix a series of bad ratings or reviews about your roofing brand that could hurt your business if you don’t respond with something positive.

It’s also important to get reports that keep track of your online reputation and let you know what people say about your brand. We do this for our clients and give them our assessments and recommendations. 

First, many local services can be found on Google Maps by searching for a particular area or the phrase “roofers near me.” This is why you need to have a Google My Business account.

Yelp, the best site for honest reviews online, is well-known to consumers. But most people also go there to leave bad reviews and talk about what went wrong with a certain brand or company’s services. So roofing companies have to ensure that good reviews keep coming in.

Another review platform, and even more trusted by most, is Facebook reviews because they can all be linked to a person’s account. This helps them guarantee that the reviews are legit and aren’t posted by competitors or anonymous accounts.

Other trusted places to find and hire roofing contractors and learn about them are:

  • Houzz
  • BuildZoom
  • HomeAdvisor
  • Thumbtack

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