International PR & Media Relations

SaaS PR Agency

SaaS PR agency for B2B software companies: product launches, funding announcements, customer proof and founder authority that feeds demand generation.

Media Placements
300+Media Placements
Verified Reviews
630+Verified Reviews
Campaign Plan
48hCampaign Plan
  • Direct journalist outreach
  • Named publications, not vanity lists
  • Transparent PR pricing
Award-Winning London PR Agency

We are a SaaS PR agency for B2B software companies whose buyers research quietly for months before ever filling in a form. PR is how you get into that research window.

The measure is not mentions. It is whether a buyer building a shortlist finds you credible before they contact you.

Delivering at conference scale

We support corporate delegations and client programmes at major international conferences, including MIPIM, Cannes Lions, MWC Barcelona and Web Summit, alongside the conferences, congresses and summits we run end to end for clients.

Multi-country delivery
One central team, local suppliers appointed and managed in each host city.
End-to-end scope
Production, AV, logistics, travel, delegate management and hospitality in one contract.
On-site management
Named event managers and technical crew on site from load-in through to derig.

See the delivery detail in our event and hospitality case studies. Running a tender? See how we respond to an event management RFP.

What We Deliver

Publications we target in this sector

For SaaS, vertical trade press usually converts better than national tech coverage. We target both, weighted to where your buyer actually reads.

TechCrunch and UKTN — funding and launch announcements
Sifted — European growth and founder narratives
Business Insider and Forbes — buyer-facing leadership stories
SaaStr, Software Advice and G2 Learning Hub — practitioner audiences
Vertical trade press for your category: HR, finance, legal, retail, logistics
Diginomica and Computer Weekly — enterprise software buyers
The Times and City AM business desks for scale-up milestones
High-authority industry newsletters and podcasts your buyers subscribe to
What We Deliver

The compliance reality

SaaS carries fewer regulatory constraints than finance or health, but customer references and security claims still need care. Named customer stories require written approval, and any security or compliance claim

Where you serve regulated industries, your customers' compliance teams effectively become your reviewers. We write assuming that review will happen.

SOC 2, ISO 27001, GDPR posture
must match what your certifications actually cover.
What We Deliver

Three story angles that actually land

Earned Coverage

Benchmark data from your product

Aggregate usage data becomes an annual industry benchmark report. It earns links, gets cited by analysts, and gives sales a reason to call.

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Journalist-Led

The customer outcome story with a number in it

Not a testimonial. A named organisation, a before, an after, and a figure their finance team signed off.

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Reputation First

The contrarian category argument

Founders who argue a specific, defensible position about where their category is heading get quoted. Bland thought leadership does not.

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What We Deliver

What the engagement looks like

Category positioning and message testing against real buyer language
Launch and funding announcement programme
Annual benchmark report: design, outreach and link acquisition
Customer story pipeline with approval workflow
Founder authority: bylines, podcasts, LinkedIn, speaking
Attribution reporting linking coverage to branded search and demo requests
What We Deliver

Frequently asked

Earned Coverage

Will PR generate leads directly?

Rarely on its own. It shortens sales cycles and lifts conversion by making you a known quantity — measurable through branded search volume and win rates.

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Journalist-Led

We are Series A. Is it too early?

No, but focus narrows. At Series A the highest return is usually one benchmark data asset plus consistent founder commentary.

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Reputation First

Do you do digital PR for links?

Yes — see link building via PR . Editorial links are a by-product of coverage worth having.

Ready to talk? Book a call and we will map the coverage plan before you commit to anything.

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Worldwide Execution

You Can Find Pearl Lemon PR In

One team, one standard of delivery — wherever your audience is.

London, UK

Global HQ

New York, USA

North America

Dubai, UAE

Middle East

Berlin, EU

Europe Hub

Singapore

Asia Pacific

Global Remote

Hybrid / Virtual

Services

More PR services

Ready to secure high authority media coverage?

Talk to a Pearl Lemon PR strategist and get your press campaign plan within 48 hours.

+44 20 7183 3436WhatsApp

Talk to our PR team

Tell us what you need from saas pr agency and we'll come back within one working day with a plan, timelines and pricing.

+44 20 7183 3436WhatsApp